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AI-NativeMedium Effortglobal

WholesaleFlow — Buyer Onboarding, Catalog Ops & Reorder Intelligence for Hybrid Commerce Brands

A lot of merchants already have wholesale demand.

Score77/100
Apr 28, 2026
TAM
€990M — ~55K brands, manufacturers, and commerce operators globally × ~€1.5K/month equivalent spend on wholesale operating software.
SAM
€198M — ~11K digital-first merchants already running or actively exploring hybrid DTC + B2B models × ~€1.5K/month equivalent spend.
SOM
€1.4M — 30 customers at ~€4K/month blended subscription and services revenue in years 1-2.
B2BHealth

The Problem

A lot of merchants already have wholesale demand.

What they do not have is clean wholesale execution.

The pain usually shows up in familiar ways:

  • buyers need different prices, te...

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