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Physical BusinessMedium Effortglobal

AlugaPT — Peer-to-Peer Rental Marketplace for Portugal & Iberia

Portuguese households own billions of euros worth of equipment that sits idle 95% of the time — power drills, pressure washers, camping gear, baby strollers, stand-up paddleboards, camera equipment. When someone needs these items, the only options are: (1) buy new (expensive, wasteful), (2) rent fro

Score72/100
Mar 29, 2026
TAM
European P2P rental market projected at €49.3B by 2034 (CAGR 10.9%)
SAM
Portugal + Spain sharing economy for physical goods — estimated €800M-€1.2B addressable by 2028
SOM
0.5-1% of Portuguese market in year 1-2 = €2M-€5M GMV, yielding €300K-€1M in commissions
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AlugaPT — Peer-to-Peer Rental Marketplace for Portugal & Iberia

The Problem

Portuguese households own billions of euros worth of equipment that sits idle 95% of the time — power drills, press...

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