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B2BMedium Effortglobal

ProofLoop — Verified-Purchase Measurement & CFO-Ready Attribution OS for Commerce Media

The ad market has plenty of dashboards and not enough proof.

Score78/100
May 11, 2026
TAM
€840M — ~35K brands, publishers, retail-media operators, and measurement teams globally × ~€2K/month equivalent spend on verified-commerce measurement tooling.
SAM
€194.4M — ~9K higher-spend commerce-media teams × ~€1.8K/month equivalent spend.
SOM
€1.58M — 18 customers at ~€7.3K/month blended subscription and services revenue in years 1-2.
SaaS

The Problem

The ad market has plenty of dashboards and not enough proof.

Modern marketers can buy across retail media, CTV, open web, social, creator channels, and commerce surfaces. But when bu...

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